Next-gen Mobility: Will Your Strategy Make the Cut?

Next-gen Mobility: Will Your Strategy Make the Cut?


Available On Demand
Duration 60min
Leslie Rosenberg
Research Manager, Network Life-Cycle Services
Leslie Rosenberg
Leslie Rosenberg, of IDC's Network Life-Cycle Services team, is responsible for IDC's worldwide research and analysis on enterprise and service provider network consulting and integration services. She provides insightful market analysis and actionable recommendations to clients worldwide. Ms. Rosenberg is responsible for identifying trends and analyzing strategies that are key to the success of the network- and voice-focused IT suppliers, global system integrators, and service providers. In this role, she analyzes key issues faced by these suppliers examining their services strategies, ecosystems, strategic alliances, and partnering strategies in this complex and fast moving market segment.

Prior to her role with Network Life-Cycle Services, Ms. Rosenberg covered Network Channels and Alliances for IDC. Ms Rosenberg came to IDC from United Business Media, Manhasset, NY where she was an Account Manager with VARBusiness Magazine, a publication that provides strategy and insight for technology integrators. Ms. Rosenberg worked with a variety of hardware, software and service vendors discussing channel marketing and communication strategies, best channel practices and solution provider ecosystem dynamics.
Stephen Boyle
Managing Consultant
IBM Mobility Services
Stephen Boyle
Stephen Boyle – 15 years helping organizations realize their mobility goals. He has provided mobile guidance and hands on experience in multiple verticals including financial, health care, pharmaceutical, manufacturing, retail and government. Steve offers a well-rounded and agnostic view of mobility and is versed in mobile infrastructure and application strategy, engineering, security, management and governance. Steve is managing consultant for IBM’s global technology services mobility pillar.

Mobile capabilities are disrupting traditional business models. What used to work is no longer viable as standard solutions do not meet user expectations for a good mobile experience. According to a recent survey on mobility conducted by IBM and IDC, less than half of organizations have comprehensive strategies in place to address mobility implementation challenges.

Attend this webinar to hear Leslie Rosenberg, Research Manager, IDC and Steve Boyle, IBM Mobility Services discuss how you can:

    • Identify your mobility goals and a migration strategy
    • Evaluate current mobile options, trends and available solutions
    • Mitigate security and compliance concerns
    • Create a mobile experience that your users will appreciate and use

Register for this webinar to learn how you can tackle mobility challenges and migrate to a next-generation mobile offering.

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