Cloud Billing in a Digital Economy: Best Practices
Brian J. Kracik
Director, Product Marketing Cloud Solutions
Brian J. Kracik
As director of product marketing cloud solutions for Oracle, Brian Kracik is responsible for establishing and executing a cross industry cloud strategy. He serves as the lead for strategic initiatives focused on public cloud delivery, enterprise collaboration, and subscription based cloud billing. With more than 21 years of technology experience, Mr. Kracik has exhibited great business acumen in developing new products and solutions into multi-million dollar revenue streams. He has driven adoption of service delivery platforms, next-generation network technologies, public cloud deployments, and order management systems.
Prior to joining Oracle, Mr. Kracik held various lead positions focused on business development and marketing for BEA Systems and Sun Microsystems. He also held director roles with wireless and wireline operators including McLeod USA, Sprint Cellular, 360 Communications and Alltel managing teams of engineers in the financial planning, design, build-out and optimization of the operators’ markets.
Mr. Kracik holds an MBA from DePaul University, a Bachelor of Science in Electrical Engineering from The University of Illinois and a Bachelor of General Studies from Armstrong State College.
Product Marketing Manager
As Product Marketing Manager for Oracle, Divya Ganesh is focused on developing and executing the strategy of the recently announced Oracle Billing and Revenue Management Cloud Service. With more than nine years of technology experience, she brings software consulting, infrastructure design, and software development expertise. Divya’s strong entrepreneurial skills have been leveraged working in both multinational and start-up companies. Prior to joining Oracle, Ms. Ganesh held various positions focused on product marketing and development for IBM, Molan Corp and InnoMedia Inc.
Ms. Ganesh holds an MBA from the UCLA Anderson School of Management, a Masters of Science in Electrical Engineering from Santa Clara University, and a Bachelor in Electronics and Communications Engineering from Madurai Kamaraj University, India.
James Hilliard started his media career in San Francisco working for the top news/talk radio stations. He entered the world of high-tech in 1999 as a reporter/host for ZDTV Radio. In 2000 he joined CNET Radio 910am in San Francisco as Assignment Editor and watched over the tech bubble and its implosion. In 2005, he founded Hilly Productions to focus on Podcasting, Webcasting, Corporate Video and Voice Over, so that he could continue to tell compelling stories about technology. James has moderated over 1000 webcasts covering topics such as Mobility, Collaboration, Security, Cloud Computing, and Power & Cooling. He brings lively and engaging content to high-tech, medical and business professionals at SMB's and enterprises, worldwide.
The digital economy has arrived, business models are shifting, and only those quick to adjust will profit. Gone are the days of slow and unresponsive attitudes towards customers, the focus is on predictive presentation of offers and the speedy delivery of both physical and more often digital assets. Enterprises are focused on delivering subscription services that create recurring revenue streams and a relationship with their customers. The combination of assets and offers required to meet the customer needs have caused an increase in the complexity of product mixes and are stressing legacy systems built for the old economy.
Attend this webinar to learn about:
- The cloud effect stimulating the digital economy
- Billing requirements that elevate the customer experience
- Considerations to maintain competitive advantage
Register now to learn the keys to success in the digital economy.