Website Monitoring: Prevent Data Leakage, Optimize Performance, Boost Marketing ROI

Website Monitoring: Prevent Data Leakage, Optimize Performance, Boost Marketing ROI

 

Available On Demand
Duration 60min
Speakers
Tony Berman
Senior Product Manager
TRUSTe
Tony Berman
Tony Berman is a senior product manager at TRUSTe responsible for TRUSTE’s certification suite of products and technology solutions.
 
Derek Rosen
Director of Customer Care
TRUSTe
Derek Rosen
Derek has been with TRUSTe for 3 years working with clients in the US on developing consistent and consolidated data privacy solutions. Prior to joining TRUSTe; Derek has over 15 years experience working for companies like Salesforce.com, NetSuite, and other tech startups in silicon valley selling SaaS or Cloud hosted technologies.
Today’s Websites are loaded with first and third party tracking code, making it difficult for site owners to obtain a clear understanding of this activity across their domains. Left unmanaged, unknown tracking code can result in data leakage, slow site performance and expose site owners to unnecessary privacy risks.
    
Attend this webcast to learn how website monitoring can help you:

  • Control unauthorized data leakage through third-party cookies
  • Prevent revenue loss through unauthorized targeting and retargeting
  • Optimize performance by removing slow or extraneous third party code
  • Leverage tracking insights to ensure cookie and privacy policy compliance
  • Perform opt-out quality checks to avoid privacy violations

Information security and marketing leaders will gain website monitoring insights to manage risks related to privacy, potential lost revenue and third-party tracking.
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